Thesis 3: Our products must first and foremost perform - and only then help reform

Workwear is not a seasonal fashion; it has to function, last and remain timeless in a completely different way.

Therefore, on the product side of Dimex, responsible actions are a continuous balancing act in all aspects of sustainability.

Products must perform their function – the longer they are used, the less often they need to be replaced.

We are proud that there is almost never anything to complain about with our products.

Understanding and focusing on our customers' specific requirements ensures that our products immediately meet customer needs and last longer than they were designed to.

Using the best ecologically responsible materials and manufacturing methods is important to us, which is why we relentlessly seek and implement new, better solutions.

Tell us about your brand

ME OLEMME YLPEITÄ SIITÄ, ETTÄ TUOTTEISTAMME EI OLE JUURI KOSKAAN MITÄÄN REKLAMOITAVAA.

  • SUSTAINABLE ECOLOGY

    We never compromise on the sustainability of our materials, but we are always at the forefront of embracing new, exciting fiber innovations and recycled materials. We are also constantly increasing the proportion of recycled and organic fibers in our range.

  • PRODUCT DEVELOPMENT GOALS

    We can always improve materials. Development steps are being taken in the field of more flexible, more durable, warmer and cooler clothing. Employee well-being is part of our responsibility thinking. Comfort also improves work efficiency and, at best, extends careers.

  • REDUCING OUR CARBON FOOTPRINT THROUGH OUR PRODUCTION CHAIN

    Carbon counters are a bit ubiquitous these days. We also closely monitor the footprint of our production and products. In line with Amfori’s BEPI, we also guide and support our subcontractors in their efforts to manufacture more environmentally friendly products. We also do everything we can to reduce emissions from our own operations.

MINULLE JA KOKO SUUNNITTELUTIIMILLEMME TYÖN MERKITYSTÄ LISÄÄ SE, ETTÄ VALMISTAMME VAIN JA AINOASTAAAN AIKAA JA KULUTUSTA KESTÄVIÄ TUOTTEITA. TUOTTEIDEN KÄYTTÖIKÄÄ PIDENTÄMÄLLÄ YKSITTÄISEN TUOTTEEN AIHEUTTAMA KOKONAISELINKAAREN PÄÄSTÖVAIKUTUS MUUTTUU HUOMATTAVASTI.”

Taru Lahti, tuotekehitysjohtaja, Dimex Oy

RESPONSIBILITY IS CONTINUITY

The wheel should not be reinvented every season – proven models will remain available for a long time. Having the same functional trousers for ten years is no gimmick or anything! Precise production batch planning and keeping the range manageable reduce waste. The more carefully we can predict the sales of models, the fewer odd sizes will be left on the shelf after the season.

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Dimex are used for so long that they are either in tatters or are already passed down as heirlooms to the next generation. That's why you don't often come across Dimex at flea markets or use them to make trivets. That certainly suits us well, because we love stylish timelessness and using clothes to the end. We want to promote the circular economy and the reuse of materials, but our dream is to produce the world's longest-lasting workwear that will never go out of circulation.

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NEXT: 4. PRODUCTION AND LOGISTICS ALWAYS UNDER A MAGNIFYING GLASS

Dimex's uncompromising responsibility theses

  1. RESPONSIBILITY GROWS FROM THE HOME, READ THESIS 1
  2. RESPONSIBILITY IS STRENGTHENING IN CUSTOMERS' ACTIVITIES, READ THESIS 2
  3. PRODUCTS ARE MADE TO LAST AND THEN TO BE RECYCLED READ THESIS 3
  4. PRODUCTION AND LOGISTICS ALWAYS UNDER A MAGNIFYING GLASS READ THESIS 4
  5. EVERYONE SHOULD BE ABLE TO ASSESS THE PURITY OF FLOURS READ THESIS 5